Wake up with The Economist
‘Wake up with The Economist’ is an international breakfast conversation series that debuted its fresh face at Cannes Lion 2018. Super stoked to have been able flex my design chops on this project, I created an identity to sat within the established brands empire. The resulting brand and accompanying collateral was considered with a cheeky twist.
Imagining your logo basking in the sun on the white sand beaches of Cannes is almost like being there in the flesh, right?!
Project completed while working at tvc Group
Collaboration credit: Jeremy Clark